Department of Marketing and Advertising
CONTENTS
- Our department
- Mission and vision
- Importance of the Marketing and Advertising department
- Why Marketing and Advertising Department?
- Job opportunities for our graduates
- Our highest and lowest placement rates according to Central Placement
- Our course catalogue
OUR SPECIALTY
Our Vocational School was established in 2008 and divided into two departments as the Vocational School of Social and Technical Sciences within the Adıyaman Vocational School within our university.
Our Vocational School, which is located within our university, was divided into two departments as the Vocational School of Social and Technical Sciences within the Adıyaman Vocational School in accordance with the amended Articles 7/d-2 and 7/h of Law No. 2880 at the General Assembly Meeting of the University held on 16.01.2014. Our school has been providing education and training in 6 departments and 8 different programmes since 2014-2015.
The Department of Marketing and Advertising was established in its current structure at that time and continued to accept students at the Associate Degree level from the 2014-2015 academic year.
Department Head
Lecturer Akın SAĞIROĞLU, PhD
Academic Staff
Lecturer Akın SAĞIROĞLU, PhD
Lecturer Hüseyin ATAŞ, PhD
Department Secretary
Esma KAYA
Mission & Vision
Mission
To train well-educated "professionals" who can keep up with the pace of change and transformation, who contribute to the economic development of the province, the region and the country in which they live, who have a high level of self-confidence and who are able to stand on their own two feet.
Vision
İThe school will train professional staff equipped with the skills desired by the business world and follow the developments in vocational education;
- at a high level,
- with scientific understanding,
- with the aim of being at the top professionally,
- innovative,
- with the conviction that an honorable attitude is important,
To be a department that aims to train graduates.
The importance of marketing and advertising departments
The marketing and advertising industry has a structure that is growing, developing and renewing itself on a daily basis worldwide. To achieve sustainable growth, it is not enough to focus only on production; it is equally important to market the products produced with appropriate strategies. This is because a manufactured product does not generate economic profit in itself, but can be an element of economic profit if it can be marketed by choosing suitable strategies.
The Department of Marketing and Advertising aims to provide the market with confident graduates with a high level of professional knowledge and skills who have adopted the modern marketing approach and are equipped with a scientific understanding of advertising.
Why the Department of Marketing and Advertising?
The aim of the department is to meet today's market and consumer needs. The department's mission is to fill the gap in marketing professionals, provide students with marketing knowledge and contribute to the development of the marketing sector. It is a sector that always needs qualified personnel. The areas of work are very broad.
Job opportunities for our graduates
When it comes to the marketing process applied today, graduates of the Marketing and Advertising degree program are in demand;
They can carry out operations such as classifying products, providing standards for products, procuring products, marketing products, storing products and transporting products and take responsibility as competent personnel who have mastered all these processes. Marketing graduates;
- Sales professional,
- Marketing programmer,
- Digital advertising specialist,
- Social media expert,
- They can work as social media analysts. Marketing graduates therefore have the opportunity to find employment in any institution or organization that offers sales and marketing services.
In addition, graduates can work as salespeople, sales representatives, sales managers in the field and in stores, as researchers in marketing companies and as client representatives in public relations and advertising.
Our highest and lowest placement rates according to Central Placement
Highest: TYT- 193,1545
Lowest: TYT-174,76751
Our course catalog
VOCATIONAL SCHOOL OF SOCIAL SCIENCES
MARKETING AND ADVERTISING DEPARTMENT
Adress:
Adıyaman University (ADYÜ)
Vocational School of Social Sciences
Department of Marketing and Advertising 1st floor
Altınşehir Mh. 3005 Street No:13 02040, Center / ADIYAMAN
Phone: +90 (416) 223 38 00
İnternet: https://sbmyo.adiyaman.edu.tr/tr/bolumler/pazarlama-ve-reklamcilik-bolumu